We make businesses easier to run.

Websites, apps, automations and AI that save you time. Fair prices, and we’re still around after.

Matt and Luke. We’ve spent years running real businesses, not just building websites.
Take the free scorecardor tell us what’s going on

Tell us what’s slowing you down. We’ve probably built the fix.

Eight things we do. Pick one to see an example of something we’ve built for real.

Website · Sat 23:40

Websites

Designed, built and found by Google and AI assistants. They take bookings and sell, not just look nice.
Examples
Booked and paid while you sleptExample business, real features
Voice agents

Every call answered. Even at 9pm on a Sunday.

A voice agent answers your phone the way your best receptionist would. It talks naturally, sorts out bookings and questions there and then, and hands over to your team when a person is needed.

  • Picks up in under a secondOn your normal number, day or night, however busy it gets.
  • Books from your real calendarChecks live availability and prices, then books, moves or cancels while they’re on the line.
  • Knows your regularsRecognizes returning callers and picks up where things left off.
  • Says it’s an AI, and knows when to stopPuts a person on or takes a message whenever it should. You set the rules.
See the front desk we builtor send us a message
Example business, real features

An example call to Northside Physio

  1. AI receptionist: Northside Physio, this is the AI receptionist. How can I help?
  2. Sarah Mitchell: Hi, it’s Sarah. Can I move Thursday’s appointment?
  3. AI receptionist: Of course, Sarah. I can do Friday at 2pm or Monday at 10am.
  4. Sarah Mitchell: Friday’s perfect.
  5. AI receptionist: Done. You’re in on Friday at 2pm, and I’ve texted you the details.

While Sarah’s on the line: Caller recognized, Calendar checked, Appointment moved, Text sent to Sarah, Team can see it.

Like the best contractor you’ve ever hired.

You know the one. You’d recommend them to anyone.

Here’s some we made earlier.

A few recent projects. Each one says honestly where it’s at.

See more of our work
We build for
  • Gyms and studios
  • Restaurants and cafés
  • Clinics
  • Schools
  • Member organizations
  • Real estate and property
  • Landlords
  • Venues and event spaces
  • Stores
  • Contractors and services
  • Marketplaces
  • Startups and founders
Live
Multi-site service business

A front desk that never closes

Answers every call, knows the regulars and books straight into the calendar.AI assistantsRead the case study
Live
B2B platform

Inquiry to signed quote in minutes

Every inquiry priced from the real rates, then signed and paid on one page.Tools and workflowsCustom softwareRead the case study
Live
Membership businesses

Revenue that collects itself

Monthly billing, reminders and refunds that run without anyone chasing.Tools and workflowsRead the case study
Live
Membership brands

Their own app, in both stores

A customer app and a staff app, rebranded for each client from one build.AppsRead the case study
Live
B2B platform

Run the business by asking ChatGPT

Customers get things done in their own words. Every change asks first.AI assistantsCustom softwareRead the case study
Live
Two-sided marketplace

Moved without closing the doors

A live product moved to stronger foundations while customers kept using it.Moves and migrationsRead the case study
See more of our work

You’ll deal with us. Not an account manager.

We’ve spent years running businesses with real sites, real staff and real customers. Now we build the things we always wished we’d had.

Tell us what’s going on
Matt, co-founder of Coot

Matt

Co-founderFifteen years running and building businesses, including one with three sites, two cities and thousands of members. Now builds the software he always wished he’d had.
Luke, co-founder of Coot

Luke

Co-founderRan operations as COO of a multi-site business, with a background in ecommerce. Keeps projects on time and clients in the loop.

A fixed price before we start. Every time.

Every job is different, so there’s no price list. Here’s how it works.

  1. A free chat

    Twenty minutes to hear what’s slowing you down, and a good look. No charge, no pitch.

  2. A fixed-price project

    One price in writing, agreed before any work starts. It doesn’t go up.

  3. Ongoing support

    We keep it running and make it a little better each month. Priced to fit the job. Cancel any time.

Tell us what you need

Fair questions.

Anything else, ask us on the chat. We’ll give you a straight answer.

Do I own what you build?

Yes. The accounts, the data and the code are yours from day one. If you ever leave, you take it all with you.

What if the AI gets something wrong?

Anything that spends money or reaches a customer asks a person first, until you’re happy for it not to. And if we’re taking care of it each month, we keep an eye on it for you.

How long does it take?

Most fixes take one to three weeks. Bigger builds take three to twelve. Either way, you see it working every week, not just at the end.

Do I need to be techy?

Not at all. We explain everything in plain words, and we hand over something your team can actually use.

What does it cost to run?

You’ll know before we start. Any running costs, like hosting or AI, are shown up front, with a monthly cap you set.

What happens after it’s built?

If you’d like, we take care of it every month: keeping it running and secure, fixing anything that breaks, updates, and a small improvement each month. It’s priced to fit the job, and you can cancel any time.

What’s eating your week?

Tell us in a 20-minute chat. We’ll tell you honestly whether we can help.

Tell us what’s going on

A few lines is plenty. Matt or Luke will reply, not a bot.

What’s it about?
We’ll only use this to reply to you.

How can we help?

Pick whatever suits. There’s no wrong door.